Let’s be honest, it was fun jumping on the bandwagon of the K-Beauty trend, upgrading our skincare routine to an extensive 10 steps, but it was also incredibly time-consuming. In nowadays fast-moving life, who truly does have the time to spend half an hour each morning and night in front of the bathroom mirror, just to pamper one’s skin?
Japanese beauty brands follow the Marie Kondo approach to skincare routines. Instead of overcrowded shelves, J-Beauty focuses on a few, high-quality products that can be applied effectively. Nevertheless, it does not make any compromises when it comes to having a pleasant experience, emotionally and physically.
With the right products, you can narrow down your regime to only four steps. So, let’s get into this – your skin, time management and bank account will thank us later!
Not surprisingly, the first step of the J-Beauty routine requires some amazing cleansing products. Deep oil cleansers are the best to go with, since they do not only do an incredible job in dissolving makeup, but also in purging grime lodged deep in pores. With the iconic Japanese DHC Cleansing Oil you will never have to double-cleanse again and it can even get rid of waterproof eye makeup. Use a cleansing cloth to be even more effective. We highly recommend the award-wining Koh Gen Do wipes. Your skin will already feel clean, smooth and hydrated after just the first of the four stages.
Continuing with prepping the skin for further treatments, the Japanese beauty classic SK-II Facial Treatment Essence is the ideal product of choice. Used and praised for years by women all over the world, the essence is a ferment that leaves your skin softer and brighter. We guarantee, once you try it, you’ll become obsessed!
Serums are in the center of any Japanese skin regime and nowadays you will be able to find a large variety of high-quality products at common US retailers like Sephora or Ulta. One of our go-tos is the classic Legendary Enmei Ultimate Luminance Serum from Shiseido. The formula includes the Japanese enmei herb as well as green silk extracts that promote firmness and glowing skin. For those who want some extra hydration, the Luminous Deep Hydration Firming Serum from Tatcha is definitely the one to incorporate. The product has red algae, hyaluronic acid and even 23-karat gold that pamper your skin to the max.
Last but not least, as our dermatologists have repeatedly told us – never forget to put on sunscreen! Once again, J-Beauty brands have us covered with incredible options, including the Waso Color-smart Day Moisturizer from Shiseido. By applying this product, you do not only prevent wrinkles, spots and most importantly skin cancer, but also hydrate and slightly tint your skin for the perfect, flattering look. Another tip is trying out Decorté’s Sheer Brilliance Soft Lifting Tint, a high tech ingredient focused Japanese brand that makes your skin healthier and look flawless.